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Cardiff SEO and Internet Marketing Agency

Pinnacle are an SEO agency based in Cardiff, South Wales. Founded in 2007 by Howard Wilkins and Richard David, with the aim to increase business revenue and profits through ROI focused search engine optimisation services, pay per click advertising and content marketing. Our team thrive knowing we are increasing our clients targeted traffic and profits, to help grow their businesses and provide value to their own customer base.

As a team of skilled and experienced creative and technical individuals, we deliver everything your website and brand needs to be seen and heard online. Whether you require increased visibility and traffic from Google and other major search engines, prompt customer engagement through online marketing, or a website redesign or refresh, we can help you #ReachYourPinnacle.

  • Search Engine Optimisation

    Search Engine Optimisation (SEO)

  • Trustpilot Reviews

    Trustpilot Reviews

  • PPC Advertising

    PPC Advertising

  • Web Design

    Web Design

  • LinkedIn Marketing

    LinkedIn Marketing

  • Social Media Marketing Social Media Marketing

    Social Media Marketing

  • How our services work

    The team at Pinnacle market across multiple platforms and media channels to gain as much exposure for our clients as possible. We deliver websites that perform well across desktop, tablet and mobile devices to provide a good online experience for your customers whatever device they may be using.

    We provide digital marketing services that utilise pay per click advertising, as well as being a UK SEO agency. All of our clients are given access to their website analytics and data, through our dedicated online client portal.

    Why Our Services Can Benefit Your Business

    • Great Content

    • Responsive Website Designs

    • Boosted Search Rankings

    • Increase Traffic

    • Enhanced Brand Awareness

    • Increased Sales & Revenue

    Why Choose Pinnacle as Your SEO Agency

    Regularly rated as one of the best SEO agencies in Cardiff and even the UK, we work with small local companies, to large national and global brands. No matter how big or small your business may be, we will find a package to suit your company and your budget. Please have a look at our case studies and our Trustpilot page to see our success stories for our customers.

    Our results are down too constant enhancing of our skillset and our knowledge in regards to Google, it’s algorithm and its rater guidelines. We achieve these results through high authority link building and quality content writing and optimisation. All our methods have been tested in-house and will not only get you to the top of the search rankings, you will stay there for good.

    Our in-house SEO copywriters don’t just create content that’s beneficial for SEO, we put user experience at the forefront of what we do (which Google loves). By creating genuine high quality content with personality, we will increase your SEO rankings and your online reputation.

    What Is SEO?

    SEO refers to any work undertaken with the direct goal of improving rankings in online search engines such as Google, Bing and YouTube. If you Google a keyword, chances are you’ll see 2 sets of search listings on the first page. You’ll see some terms that say ‘ad’ next to them – These are Google AdWords search listings where Google has been paid to feature the website on the SERP. The listings that don’t show ‘ad’ next to them are organic listings which Google ranks in terms of authority and relevance to the search. SEO is about improving the authority and relevance of your web pages to improve your organic search listings.

    First, you need to find your target keywords – These are the phrases you should optimise your website for, and is chosen based on search volume, and relevance to your website and business. From here, SEO can be split into two basic work areas – Onsite SEO and Offsite SEO optimisation:

    Onsite SEO involves optimising the website itself by making the pages relevant to your search terms. This is done by:

    • Including your keywords where it counts, in your search titles, headings, images alt attributes, anchor text and more
    • Including large amounts of copy that is engaging, relevant, unique, and customer focused
    • Making your website fast and secure to improve user experience
    • Giving your website a thorough internal link structure that makes it easy for both users and search engines to navigate to all of your web pages.
    • Creating a website that is relevant to your visitors (transparency)

    Offsite SEO involves enhancing the website’s authority with a strong, natural backlink profile. A backlink is a link from another website back to your domain.

    • Building a natural backlink profile is a complex process that involves finding relevant, high authority websites and getting them to include a natural looking link within the content back to your website. This is often done by supplying external websites with blog posts, full of expert knowledge and advice, and including a link to the relevant page on your website. When it’s published, you have a backlink
    • Creating an unnatural backlink profile with large amounts of low authority, irrelevant websites can get you penalised by Google.

    Whether you choose to undertake this work yourself, or you decide to use an SEO Agency, it is important to consider both onsite and offsite SEO.

    Find out how we can help your business grow

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