Blogging

Why Should Your Business Blog?

29 Apr 2015

A blog can be one of the cheapest and most effective tools at a business’ disposal, providing free marketing, helping to give your company a clear voice and serving as an extra channel of communication with customers. In addition, blogs can help to increase sales and ensure that business owners keep up with the latest […]

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Why Should You Guest Blog?

25 Mar 2015

With SEO a bigger driving force than ever in website development, guest blogging has become a great way to get your blog visible amongst the sea of similar sites. Whether you blog about beauty, healthcare, holidays, finance or vehicle maintenance be sure that there are people out there who also share a similar interest. In […]

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Increase Your Blog Traffic with these Simple Tips

04 Mar 2015

With the rise of SEO (search engine optimisation), many company websites are taking the leap and adding blogs to expand their online presences and up their digital rankings. Whether you’re blogging for fun or growing your marketing efforts with new and original content, here we share our favourite tips for driving more traffic to your […]

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5 Ways to Find Trending Topics

10 Feb 2015

Coming up with blog topic ideas can be the bane of any content marketer or copywriter’s existence. Coupled with the need to keep the subjects you write about up to date and relevant for your readers, you may feel that you’re repeating the same subjects all the time. The top proven to drive traffic to […]

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Using LinkedIn as a Blogging Platform

02 Feb 2015

Alongside LinkedIn’s reputation as a ‘professional social network’, it is also a crucial marketing platform enabling businesses to connect with clients. Once only available for LinkedIn ‘influencers’, their platform allows users to publish original content that immediately becomes part of their own professional profile and is shared with their network. Users are also given the […]

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Your Guide to Picking Blog Topics

11 Dec 2014

With over 42.6 million new posts published on WordPress every month and 77% of internet users reading them, blogging is still a strong force to be reckoned with by small and large businesses alike. The addition of a couple of blog posts relevant to your business or products can be really useful for building an […]

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How to Write a Blog Worth Reading

10 Oct 2014

Approximately 175,000 blogs are added to the web on a daily basis proving that blogging is still a huge way to get noticed online. But with so many available out there, how do you make sure that your blog is the one worth reading? In this article, we consider four ways to improve your content […]

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