In an age where every business and individual owns a twitter profile, more and more networking is happening over the internet. A great way of utilising and expanding like-minded followers is by live-tweeting an event. Whether you are hosting an event or have signed up to attend one, Twitter is brilliant for getting people involved. […]
With over 70 million users, Pinterest has become one of the fastest growing content sharing sites in the world. Hailed as an online scrapbook, Pinterest generates 27% more revenue per click than Facebook and four times that of Twitter making it a worthwhile addition to your existing social media marketing plan. In this article we […]
Although it’s raved about as the business world’s biggest social media platform, LinkedIn is still relatively unused by organisations to promote themselves and their services. Like most marketing strategies you’ll need to make a long-term commitment as it will require ongoing management, but used efficiently it can really spark sales and interest in your business. […]
It’s almost here; you’ve bought your costume, stocked up on sweets and cracked open the fake blood but have you updated your social media campaigns? Every year organisations all over the world embrace All Hallows’ Eve and unleash fun and original content out into the Twittersphere as part of their marketing efforts. In this article we […]
With more than half of businesses achieving 10% of their sales through email marketing, the value of email to drive sales is sometimes overlooked by the distraction of newer technologies. In this article, we consider ways to achieve the best from your email marketing campaigns. 1. Easy Sign-Up No one likes a complicated sign-up process. […]
Approximately 175,000 blogs are added to the web on a daily basis proving that blogging is still a huge way to get noticed online. But with so many available out there, how do you make sure that your blog is the one worth reading? In this article, we consider four ways to improve your content […]
With so much content being uploaded onto social media sites every hour, businesses need to be able to stand out from the crowd. Making your brand visible is only a small part of keeping your audience engaged in the content you are providing but it is crucial. From Twitter and Instagram to Google+ and Pinterest, […]
With so much content being churned out every day, content marketers have quite a task to keep things current. Even if you think up an idea without the help of Google or any other research, the chances are that it’s been covered before by someone, in some way. And so thinking outside of the box […]