In an age where every business and individual owns a twitter profile, more and more networking is happening over the internet. A great way of utilising and expanding like-minded followers is by live-tweeting an event. Whether you are hosting an event or have signed up to attend one, Twitter is brilliant for getting people involved.
Last month, pop sensation, Robbie Williams, live-tweeted the birth of his second child with an unconventional collection of photographs and videos as well as textual messages. These tweets received bucket loads of engagement and secured Williams as a Twitter trend for hours afterwards.
Big brands like Apple promote their product launches exclusively on social media through the use of live-tweeting. Frequent updates allow those unable to attend the multi-million extravaganza to keep in the loop with what’s happening as if there themselves. Attendees are also able to communicate with each other and discuss any parts they’ve enjoyed or have particularly interested them.
Taking inspiration from these high flyers, in this article we’ll consider the best ways to prepare for live-tweeting an event and how to keep the momentum going well after it’s happened.
1. Promote the Event
It’s a common sense one really, if there’s …