Social media now dominates the internet and using it correctly can increase your views dramatically. Whatever your reason for engaging with it may be, there are a number of techniques that can help you get the most out of the experience. As there are subtle differences between platforms, we will consider Facebook, Twitter and Google+ […]
The value of Twitter extends beyond its millions of users – it is about the way in which these users engage with your brand. Unless you engage with its users, you are wasting precious time and effort. Here are five techniques that will help you to generate better engagement. 1. Keep your tweets short and […]
With billions of video views daily, YouTube is a great tool for creating an online presence. In order to build your brand successfully, you want to get people to watch, enjoy and share your videos as widely as possible. This is where subscribers step in. Youtube Subscribers are the lifeblood of any YouTube channel. These […]
With the world wide web growing at an exponential rate, using search engines efficiently is more important than ever before. While many search engines are available for use, Google is the most popular of them all, attracting an estimated 1,100,000,000 unique visitors each month. However, like all search engines, it can, at times, provide too […]
With analytics and specialist metric tools a common occurrence on most websites nowadays, conversion rate optimisation and the process of engaging visitors with your content is more important than ever. As the first post in a series of blog posts about optimising your conversion rate we’ll discuss the basics of CRO and how it can […]
With digital marketing both making and breaking businesses across the globe, advertising is so much more than clever slogans and editorial space. In this post we discuss PPC and Google Adwords and how they can benefit your business. What is PPC? PPC refers to pay-per-click marketing, a way of using online search engines to advertise […]
With SEO a bigger driving force than ever in website development, guest blogging has become a great way to get your blog visible amongst the sea of similar sites. Whether you blog about beauty, healthcare, holidays, finance or vehicle maintenance be sure that there are people out there who also share a similar interest. In […]
With over 500 million users across the globe, Google+ has become the second largest social network working as a catalyst to connect your business with its target audience. While Facebook markets itself as a way to connect with friends, Twitter can be very B2B based and Youtube for fun viral promotional stunts, Google+ focuses on […]