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How to Increase Your Visibility on Pinterest

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How to Increase Your Visibility on Pinterest

canstockphoto14766616There are many reasons why you’d want to increase your visibility on Pinterest, and like every market, the most effective methods of getting seen by more people are constantly changing. Here are a few pointers which should lead you to a much more visible presence on Pinterest.

1. Name Your Price

One main point to remember is to include price tags in any pins you originally post or repin. Despite what some people think, a lot of users who browse Pinterest are looking to buy certain things, and not just to gain some creative inspiration. Recent studies into social networking have also found that Pinterest drives more referral traffic than YouTube, Linkedin, and Google+ combined, and that pins with prices get up to 36% more likes than those lacking one. These figures are quite enlightening, but make sure you’re not using Pinterest for the sole purpose of flogging your product. Take a benevolent approach to all of your communities, and try to find a good balance of both inspiration and product information.

2.Pin it for Later

Another important tip is to use “Pin it for later” links often. This can be utilized to bookmark any of your blog posts on …

How to Use Pinterest for More Exposure

Up ArrowPinterest is quickly becoming a staple amongst social media marketers as they wrestle their ways through the complex (and often convoluted) world of content marketing. With recent studies depicting the popularity of visual content over plain, conventional copy, opting to use a variety of social media platforms is a great way to increase engagement and drive site traffic.

In this article we discuss the best ways to use the social giant to gain more exposure for your business.

1. Be Smart with Your Pins

Like all aspects of content marketing, it’s important to deliver high quality, original images that will spark a reaction from the audience. Information can be processed quickly when it’s seen as an image or infographic and that’s why Pinterest works so well for retaining interested followers.

One of the biggest mistakes that marketers make on Pinterest is I love pin + interestneglecting to redirect the source of a pin back to their own site. Something as simple as editing the URL on the pin will give you the opportunity to grow not only your main homepage but your blog. Don’t forget to edit other aspects of your pin such as the description and if your source if applicable. A pin

How to Use Pinterest to Your Advantage

With over 70 million users, Pinterest has become one of the fastest growing content sharing sites in the world. Hailed as an online scrapbook, Pinterest generates 27% more revenue per click than Facebook and four times that of Twitter making it a worthwhile addition to your existing social media marketing plan.

In this article we consider six ways to increase traffic and drive sales using this humble sharing site.

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1.Build a Business Account

Just like LinkedIn and Facebook, Pinterest offers the opportunity to convert your Pinterest personal page to a business one. Although there seems to be no obvious difference in appearance to the user it does provide you with an added analytics feature to help you keep track of number of repins and visits to your site. Through careful analysis this kind of data can really help you identify where you’re going wrong (or right!) and work on the aspects that are failing.

2. Make it an Extension of Your Website

It’s important to think of your social media pages as an extension of your website, and ultimately your brand. Keeping the same graphic used on your other sites as your profile picture and remembering to register yourself

Top 5 Spooky Tips for a Successful Halloween Social Media Campaign

It’s almost here; you’ve bought your costume, stocked up on sweets and cracked open the fake blood but have you updated your social media campaigns? Every year organisations all over the world embrace All Hallows’ Eve and unleash fun and original content out into the Twittersphere as part of their marketing efforts.

In this article we consider five ways to create a successfully spooky Halloween social media campaign that you can use year after year.

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1. Make it Multi-Channel

When deploying a Halloween themed social media marketing campaign it is important to spread it out over all of your company’s channels; the company website, Twitter profile, Facebook page, even your Instagram and Pinterest pages. Keep your content relevant to the platform you’re sharing on and consider making it last for at least a couple of days so you can keep your users entertained.

2. Dress Up Your Profiles

A great way to integrate the fun of Halloween into your social media profiles is to temporarily ‘dress up’ your banners, profile pictures and even social sharing buttons. Changing your usual brand colours to the typical orange and black or adding a spattering of jack o’ lanterns into your Facebook cover picture